Research study on online dating

As a result, users often stated they felt they had to work harder than necessary because of the large number of poor matches returned.

We were interested in their overall views of the dating experience on their respective sites.Profile Assessment Initially, we were quite surprised to observe that men and women assess the information in match profiles almost identically regardless of the site they are on.But as we observed over the course of our study, online dating appears to be governed primarily by “facts” at the start of the process which then quickly give way to more complex factors.they were paying members of either site), were currently seeking dates, and had been on at least one date via their site in the last month.Users were interviewed at office in New York City or over the internet using Web Ex and telephone We asked all users who were interviewed at Catalyst to eye-track a profile we created. We then explored the users general experiences of online dating and their specific experiences with the site they use.

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